Packaging labeling - flexible, mobile and without labels
Direct printing of best-before dates, batch numbers, barcodes and shipping information directly onto cardboard, film or outer packaging.
With REINER, you can mark packaging quickly and precisely - without additional labels. Whether folding carton, shipping carton or transport packaging: variable data can be printed directly and flexibly adapted, even outside the production line.

Hurdles in packaging labeling
Overview of Requirements

Typical requirements
Packaging must be clearly identifiable, standard-compliant and reliably labeled - often under time pressure and with varying contents.
- Best before date or batch labeling
- Barcodes or QR codes for logistics processes
- Variable data for changing products
- Clean imprints on cardboard or foil
- Flexible labeling for small batches
- Integration into existing processes
Typical challenges
- Changing packaging formats
- Sensitive or coated surfaces
- High costs due to label storage
- Labels come loose or sit crooked
- Stationary systems are not flexible enough
Examples of imprints for packaging labeling
Use cases from practice

QR and barcodes for retail & logistics
Scannable codes for merchandise management and distribution.

Batch printing on folding boxes
Traceability for food, cosmetics or technical products.

Print warning symbols directly onto the cardboard
Print shipping and warning notices such as „Handle with Care“ directly on your packaging.
Why direct printing instead of labels?
A Comparison of Direct Printing Methods
Direct printing reduces material costs, simplifies processes and enables flexible packaging labeling without additional labels.
Label solution
Direct printing with REINER
Additional material consumption
No carrier material required
Storage and procurement costs
device & ink only
Detachment or crooked placement
Direct imprint on packaging
inflexible with variable data
Content customizable at any time
Additional work step
Labeling directly in the process
Technical features of packaging labeling
For reliable print results
Packaging consists of different materials with varying surfaces:
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Cardboard and corrugated board
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Coated folding boxes
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Film packaging
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Painted or printed surfaces
Important factors:
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Adhesion of the ink
-
Contrast on light or dark backgrounds
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Print width (1 inch or 2 inch)
-
Variable data transfer from ERP systems
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Mobile application directly in the warehouse or shipping area
Individual material testing ensures optimum printing results.
Practical example
From the field
The coffee roastery Maya Coffee 1991 in the Hammerbrook district of Hamburg stands for handcrafted premium coffee. Maya Kaffee relies on the REINER jetStamp 790 MP, to print the date of filling and the best before date on the packaging.
Result: Through direct coding:
- no additional process steps are required
- Typical sources of error are eliminated
- the process remains fast and uncomplicated even with increasing quantities
The professional imprint also underlines the value of the premium product. Maya Kaffee is convinced that quality also pays off in packaging and labeling and contributes to customer satisfaction.

Labeling in practice
Success in the Field

April 4, 2025 |
Clear Price Labeling for Food Products
Case Study

February 20, 2026 |
Direct marking on glass packaging
Case Study

February 5, 2026 |
Printing on Shipping Boxes: Flexible Labeling in Intralogistics
Case Study

February 27, 2026 |
Labeling cardboard packaging for logistics
Case Study

February 9, 2026 |
Fast labeling in shipping
Case Study

April 3, 2026 |
Würth relies on packaging marking with the jetStamp® 1025
Case Study

July 8, 2025 |
Direct Printing Instead of Labels: Printing on Foam
Case Study

January 12, 2026 |
Flexible Labeling of Cosmetic Products
Case Study

February 12, 2026 |
Printing on Honey Jars
Case Study

February 19, 2026 |
Printing on Cans
Case Study

March 3, 2026 |
Flexible labeling of outer cartons
Case Study

March 6, 2026 |
Labeling wooden crates for shipping
Case Study

April 1, 2026 |
Ganter Normteile labels cartons directly on the pallet
Case Study

April 16, 2026 |
Solution for access control in public transport
Case Study
Frequently asked questions
FAQ
How can packaging be printed directly instead of labeled?
Depending on the material, packaging can be labeled directly. Direct printing can replace or supplement labels in many applications.
Does printing on corrugated cardboard or cardboard work?
Yes, cardboard and corrugated cardboard can be labeled depending on the surface and ink.
Are barcodes and QR codes on packaging scannable?
With sufficient contrast and a suitable print size, machine-readable codes are possible.
Can I label shipping cartons in the warehouse?
Yes, the devices are mobile and can be used flexibly in the shipping or storage area.
How can packaging be printed directly instead of labeled?
Depending on the material, packaging can be labeled directly. Direct printing can replace or supplement labels in many applications.
Does printing on corrugated cardboard or cardboard work?
Yes, cardboard and corrugated cardboard can be labeled depending on the surface and ink.
Are barcodes and QR codes on packaging scannable?
With sufficient contrast and a suitable print size, machine-readable codes are possible.
Can I label shipping cartons in the warehouse?
Yes, the devices are mobile and can be used flexibly in the shipping or storage area.
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Suitable materials for this application
Suitable Surfaces






