Product labeling - direct, flexible and without labels
Direct printing of BBDs, batch numbers, serial codes and QR codes directly onto products and packaging.
Whether plastic, metal, cardboard or glass - with REINER you can code products directly and without additional labels. Variable data, clear imprints and flexible application options enable efficient product coding, even for small batches or changing production environments.
Hurdles in product labeling
Why standard solutions are often not enough
Typical requirements
Products must be clearly identifiable, traceable and labeled in accordance with standards - often under time pressure and on a wide variety of materials.
- best before date
- Batch or serial numbers
- Machine-readable codes (QR, DataMatrix, barcode)
- Flexible labeling for small batches
- Variable content from ERP or production systems
- Clean and high-contrast imprints
Typical challenges
- Different materials and surfaces
- Small or curved printing surfaces
- Changing production environments
- High costs due to label storage
- Stationary systems are too inflexible
Examples of imprints for product labeling
Use cases from practice
Graphics on packaging
Direct printing on cardboard
LOT number on cardboard
Marking on slightly curved surfaces
QR and DataMatrix codes
Digital linking of product and database.
Serial number on products
Clear identification of individual products.
Why direct printing instead of labels?
Technology Advantages
Direct printing enables flexible, economical and sustainable product labeling without additional material costs.
Label solution
Direct printing with REINER
Additional material consumption
No carrier material required
Storage and procurement costs
only device & ink necessary
Removal on difficult surfaces
Imprint directly on the product
inflexible with variable data
Content customizable at any time
Visually disturbing
Discreet, precise labeling
Technical features of product labeling
Labeling that adapts to your material
Different factors must be taken into account depending on the product material and surface:
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Adhesion of the ink to plastic, metal or cardboard
-
Contrast on light or dark backgrounds
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Print width (1 inch or 2 inch)
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Variable data transfer from ERP systems
-
Mobile application outside fixed production lines
An individual inspection of the surface ensures optimum printing results.
Practical example
Applications, experiences, and tips
Bebermeier Schaumstoffe GmbH from Extertal produces high-quality foam sheets for seat fillings, inserts, mattresses and many other applications. The products are labeled with a barcode using the REINER jetStamp® 1025.
Result:
- Clear, machine-readable barcodes directly on the foam
- Direct ERP connection via Bluetooth - no manual data entry necessary
- Increased process reliability by eliminating label losses
- Time savings in order processing
- Error rate greatly reduced - no transmission errors due to manual input
Labeling in practice
Applications, experiences, and tips
April 4, 2025 |
Clear price labeling in food retail
Case Study
January 8, 2026 |
Label laboratory samples directly from SAP
Case Study
January 28, 2026 |
Labeling for reliable traceability in multilayer production
Case Study
March 18, 2025 |
Multifunctional and easy to use
Case Study
February 6, 2026 |
Direct printing on lids and closures
Case Study
March 18, 2026 |
Marking metal housings in electronics production
Case Study
Suitable devices for product labeling
Our solution
REINER enables direct printing on plastic, metal, wood, cardboard, paper, glass, or foil. The prints are smudge-proof and eliminate the need for labeling.
jetStamp® 990
Flexible product labeling for packaging and surfaces
The jetStamp 990 enables quick and clean marking directly on products and packaging. Information such as best-before dates, batch numbers or internal codes can be applied flexibly - without labels and without additional material costs.
✓ Print height up to 12.5 mm (2 lines of 20 characters each)
✓ Variable content (date, BBD, batch, text)
✓ Suitable for cardboard, plastic and smooth surfaces
✓ Mobile and flexible in use
jetStamp® 1025
Large-format coding for products and packaging
With the jetStamp 1025, products and packaging can be marked quickly and reliably. It enables the printing of barcodes, as well as dates or batch information - ideal for plastic packaging, glass containers or metal lids.
✓ Print height up to 25 mm
✓ Variable content (text, barcode, date, batch)
✓ Ideal for larger markings and codes
✓ Mobile or stationary use
jetStamp® graphic 970
Marking with logos, codes and variable data
The jetStamp graphic 970 is particularly suitable for product marking with graphics, logos or barcodes. Packaging and products can be marked directly - for example cartons, plastic packaging or glass containers.
✓ Print height up to 12.5 mm
✓ Printing text, logos and barcodes
✓ Suitable for cardboard, plastic and glass
✓ Mobile use for flexible production environments
Frequently asked questions
FAQ
How can I mark products without labels?
Depending on the material, products or packaging can be printed directly. Suitability depends on the surface, ink and conditions of use. An individual test is recommended.
What is the alternative to labels on products?
Mobile direct printing can replace labels in many applications - especially for variable data such as serial numbers, batches or best before dates.
Is it possible to print serial numbers or QR codes directly on products?
Yes, texts, consecutive numbers, barcodes or QR codes can be flexibly created and combined.
Does product labeling work on plastic, metal or cardboard?
Depending on the ink, different materials are suitable. Adhesion depends on the material and environment.
Is the print durable?
The resistance depends on the ink, material, surface and mechanical or environmental influences. Individual testing is recommended.
How can I mark products without labels?
Depending on the material, products or packaging can be printed directly. Suitability depends on the surface, ink and conditions of use. An individual test is recommended.
What is the alternative to labels on products?
Mobile direct printing can replace labels in many applications - especially for variable data such as serial numbers, batches or best before dates.
Is it possible to print serial numbers or QR codes directly on products?
Yes, texts, consecutive numbers, barcodes or QR codes can be flexibly created and combined.
Does product labeling work on plastic, metal or cardboard?
Depending on the ink, different materials are suitable. Adhesion depends on the material and environment.
Is the print durable?
The resistance depends on the ink, material, surface and mechanical or environmental influences. Individual testing is recommended.
Check your product labeling in advance
Suitable materials for this application
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